Even though digital marketing has played a vital role in the growth of businesses all around the world, its importance grew fourfold come 2020. We think it’s safe to say that the last year was from what we like to call conventional. Because of COVID-19, internet usage around the world increased by 70%! But even...
Read moreWhy Your Website Needs to Build Links
Ever considered why you might need to build links for your website? Whether you have a brand-new website or one that has been on the web for decades, you should understand the importance of link building and why your website needs quality links to thrive online. The world of digital marketing, SEO, and link building...
Read moreReasons Why Your Business Needs SEO
Search engine optimization (SEO) is crucial when it comes to increasing your brand’s ranking on search engines, like Google, and its subsequent visibility online. Any digital marketing professional can tell you that increased visibility is good for business. However, there is more to SEO than just increasing visibility. Here are a few reasons why your...
Read moreSEO for Dentists: Rank Higher and Gain New Clients
With the passage of time, dentists of the 21st century are starting to realize the importance of digital marketing. To ensure their websites get higher visibility and acquire new clients, they’re getting their websites optimized from the industry professionals. SEO for dentists can be immensely beneficial to gaining new clients. Some of these healthcare professionals...
Read moreHow to Dominate Local SEO for Financial Advisors
Employing local SEO for financial advisors (and any other type of business) can be very beneficial to rank on Search Engine Results Page (SERP) compared to other off-page SEO practices. This is simply because local SEO allows you to target a smaller user base, local instead of national. Through local SEO, you can effectively target...
Read moreHow to Optimize for Voice Search: 10 SEO Strategies to Rank Higher
From Alexa to Siri, Google Assistant and Cortana, voice searches are here to stay. So, how can you make sure that your site is optimized for voice search? By implementing some SEO strategies. Smart phones and smart homes are on a continual upward trend. With new technology being released all the time, if you’re not...
Read moreSEO for Financial Advisors
Search engine optimization (SEO) is inarguably one of the best marketing tools a financial advisor can utilize as it allows them to stand above their competition in the search results. Moreover, it is low-cost as it drives traffic to your website that would otherwise cost you thousands! In this brief SEO for financial advisor’s guide,...
Read morePage Experience: Google’s Algorithm Update and What Business Owners Can Expect from It
Business owners often don’t see the power of a Google algorithm update until it is too late. As a digital marketing company with years of SEO and digital marketing experience, we have seen numerous firms shockingly discover how much capital they have lost due to a drop in their ranking or traffic. Google’s algorithm updates...
Read moreDoes SEO Still Work?
There are almost 40,000 search inquiries typed into Google each second. These add up to 1.2 trillion searches annually, or 3.5 billion searched in a day. If your business’s traffic is generated online via search engines like Google, then you, my friend, have fierce competition to deal with. As there is a myriad of searches...
Read moreSEO vs. SEM: What’s the Difference?
As marketing has evolved over the years, so too has the language that marketers use. They are all guilty of tossing around acronyms and jargon that often leave the readers confused. And if we are completely honest, many marketers are probably confused about what specific acronyms and terms mean half the time! If you’re asking...
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